Are you an SVP of Sales, EVP of Sales, VP of Sales, Director of New Business Development, Director of Sales or a Sales Manager needing live cold calling training to expand your market share by developing new business through cold calling and selling into small, medium and large companies, educational institutes or governments?
Accelerated Cold Calling Training’s live cold calling training workshops enable inside and field sales reps in companies such as yours to:
- Quickly get into new accounts and collect actionable sales intelligence
- Uncover and map out decision-makers, influencers and stakeholders
- Identify and qualify opportunities
- Set more phone and face-to-face appointments
- Shorten sales cycles by working with well qualified prospects
- Beat the competition
- Close More Business Faster
This type of live cold calling training where reps make real live cold calls into real prospects, real time, augments and fills in the missing piece of other cold calling training, sales training and telesales training.
Do you have experienced or new telesales or inside sales reps or a field sales team who use cold calling to sell business to business related products and services?
Do your inside sales and field sales reps know what to say word for word to reach high-level decision makers?
What would setting up a significant number of increased, face-to-face, web demos and phone appointments and time and date specific action steps with Decision Makers, be worth to your organization in terms of increased sales and a shortening of your sales cycles?
If so, are any of these cold calling scenarios familiar to you or you might have found the following situations are common when your reps are cold calling:
Are your salespeople having a hard time cold calling and reaching decision-makers and setting appointments?
Are you finding that they are suffering from cold calling reluctance and fear of rejection decreasing their overall call and sales productivity?
Are they are getting into an endless loop of voice mail with absolutely no results?
The big problem today. . .
The big problem today in cold calling on small. medium and large businesses and selling business related products and services, is it is so hard to get a response. The salespeople are so afraid of cold calling rejection and overall the cold call effectiveness is pathetic.
It is a bad situation but it really doesn’t have to be like this.People who have taken our Live Cold Calling Training Workshops have had breakthroughs in all of the above issues. After taking our live cold call sales training workshops the participants report the following results:
They are easily able to reach top decision-makers who can make buying decisions without manipulative techniques and gaining full trust enabling them to set appointments much easier.
Call reluctance and fear of rejection is dramatically reduced because the process becomes so much easier and so much fun. As a result salespeople make many more calls because they’re getting results consistently like they never had before.
Getting past gatekeepers is no longer a problem. In fact, people learn how to make the gatekeeper their ally, the person that can help them best in the selling process.
Have you identified with some of the problems of cold calling, prospecting, making appointments and getting together with top decision-makers?
Would you like to see the kind of results that we talked about?
Then please read on.
You’ve probably attended sales training that explains once you’ve had a meeting with the decision-maker or prospect, how to make a presentation, how to ask questions, how to handle objections, how to close, etc., etc. However that does not do you any good if you can’t meet with this person in the first place.
This is shown to be the number one issue in selling and salespeople feel if they could just get in front of more prospects, more sales would happen faster. In most sales training or telesales training very specific detailed techniques are never told. They tell you to call to the top or to get a referral from someone.
The truth is most sales trainers explain so much business comes from word of mouth and if you get an appointment then you can apply regular sales techniques. But that does you absolutely no good if you’re trying to reach a prospect you know will never call you.
In developing our cold calling training over the years we realized one of the biggest needs was to learn how to get in front of decision-makers. Also sales reps needed to learn how to reduce the call reluctance, eliminate the fear of rejection, how to work with gatekeepers and how to get responses from sales messages.
So we focus on these techniques in our live cold calling training workshops: how to use a polite yet respectfully persistent approach, how to maximize the value of every call, how to get through the maze of small, medium and large organizations and how to get all types of appointments. And there’s something else setting us apart from all the other sales training, telesales training and cold calling training out there as well.
Most trainers will talk about theories and ideas and about how to sell. Even better, some courses will do role-playing and practice calls. These have a certain amount of use but they really fall short.
The reason why, is you go back to the phone, and even though you have the principles, ideas and approaches, you still haven’t had the hands-on experience. Behavioral research shows that to positively modify behavior, people must actually learn and practice the behavior in real-life situations. The live cold calling training focuses upon seeing, hearing and doing the techniques taught.
Although role-playing can help a little bit it really doesn’t help as much as it should. We think cold calling training should be much more hands-on. Therefore we do something that is especially unique.
This is What it Looks Like in an Accelerated Cold Calling Training Live Cold Calling Training™.
First we actually get phone numbers and have a live phone line with a special speaker there in class. Then Ron, from the front of the room, picks up the phone and calls small, medium and large businesses and actually shows how to get through to decision-makers demonstrating exactly how it is done.
Participants sit there with their mouths open amazed that they’re actually seeing it done before their eyes. People’s jaws literally drop as Ron calls into some of the world’s largest corporations. He demonstrates over and over using a variety of strategies to show how cold calling doesn’t have to be hard and that it can be fun.
After the live cold call, Ron explains more about what he did and then makes another live cold call using another technique. And he doesn’t do this just one time. He does it literally during the whole first day.
Each time Ron explains what he did, what happened and what to do next. Then the day wraps up during the late afternoon giving your sales reps time to implement what they’ve learned. Often, at the end of the day, sales reps will pick up the phone and make several calls implementing and getting results from what they’ve learned.
Sales Reps Come Back for the Second Day and We Do Something that’s Even More Outrageous.
He then has actual participants picking up the phone, cold calling and mirroring exactly what they’ve learned the day before. Now they’re calling into their own accounts, working at getting through to decision-makers and actually getting valuable work done during the workshop.
The best part is Ron sits right next to them and coaches them through their cold calls. We see some pretty amazing results.
After each person finishes a call, we debrief, discuss it, get questions and feedback from the audience. At this point the workshop is at a fever pitch of excitement. Sales reps can’t wait to actually to cold call.
The cold calling reluctance and fear of rejection starts just melting away. Sales reps see the very gentle, respectful, professional way these calls are made is something they can do. Before you know it they start getting excited to pick up the phone.
Read what our live cold calling students have to say
